Heat-activated polymer works to compress, tighten and seal hair strands
Hair is supernaturally-sleek, smooth and super-silky
Unlike typical "humidity-guard" serums
Dream Coat will not build up, weigh hair down or make it greasy
Activated by heat, effects last through 3 to 4 shampoos
Description
The key to fighting frizz is all about controlling moisture levels and locking the cuticle down as tight and smooth as possible. Unlike typical serum or oil-based humidity-fighting formulas that lay down a heavy coat on hair's surface, (which deflate volume and leave the hair greasy) Dream Coat uses a groundbreaking, heat-activated polymer technology that is lighter than a feather. Dream Coat scatters teeny droplets randomly on hair's surface. When heated with your blow-dryer these droplets connect and crosslink, forming an invisible, hydrophobic matrix that does two things: , Compresses each strand into a sleek, silky, supple shape , Sheathes every strand in a light, imperceptible "raincoat" that repels moisture
, Note: Video is for Demonstrational purposes only, ,
