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The Tipping point

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Product details

Features

Format: Paperback | 288 pages
Language: English
Author: Malcolm Gladwell
Published: 2014

Description

In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Overview